Digital artwork
Designed on screen
Digital artwork can look excellent at normal size. Before production, we still check line quality, lettering, resolution and the requirements of the final product.
Artwork Quality Guide
Looks Good on Screen.
Looks Good on Screen.
Is It Ready to Produce?
AI-generated artwork can be an excellent starting point. So can a Canva export, a screenshot or an older logo file. Our job is not to judge how the artwork was created. Our job is to make sure the file is suitable for the product you want us to make.
Why production size matters
Zoom changes what you notice.
A file can look clean at normal phone or laptop size while still containing details that become obvious when the same artwork is enlarged for signage, apparel, packaging, banners or vehicle graphics.
Our position
AI artwork is not automatically bad artwork. Some files need little or no correction. Others need cleanup or recreation. We inspect the actual file and intended finished size instead of making assumptions.
Real site artwork · same image
Source quality changes what enlargement reveals.
Both panels use the exact same Fresh Work Factory portfolio image. The right copy was intentionally reduced to 240 × 136 pixels to demonstrate what happens when a small source file is asked to do a larger job.
Original source1200 × 680
Reduced source240 × 136
100%500%
100% inspectionMove the slider. Both files enlarge together so the difference comes from source quality—not from using different artwork.
Educational demonstration: the low-resolution example was deliberately created from the high-quality site image. We are not labeling a customer's artwork as “bad.” This shows why the best available original file matters.
Real production
Built for the physical product
The same visual identity has to survive a very different environment when it becomes printed apparel. Production preparation is the bridge between concept and finished piece.
What we look for
Small imperfections get bigger too.
These concerns are not unique to AI. They can appear in screenshots, compressed JPEGs, old web graphics and customer-supplied files of all kinds.
Text & lettering
Malformed characters, tiny type and uneven spacing may be easy to miss until the artwork is viewed or produced larger.
Logos & brand marks
Small deviations in a logo become much more noticeable on apparel, storefront signage, packaging and other repeat brand applications.
Edges & fine detail
Hair, borders, shadows, line art and object outlines can contain soft transitions or artifacts that need attention at production scale.
Effective resolution
A large pixel count does not always mean the file contains enough genuine detail for the finished size.
Color & contrast
Screen color and subtle tonal detail can reproduce differently depending on material, print method, lighting and finishing.
The final application
A file suitable for a three-inch sticker may not be suitable for a ten-foot wall graphic without additional preparation.
A useful distinction
Upscaling is not the same as rebuilding.
Automated enlargement is useful, but it cannot reliably restore every detail that was never present or correct every distorted element.
Makes the file larger.
Software estimates new pixels from what is already there. That can improve some artwork, but it can also preserve or magnify existing problems.
- Can improve apparent sharpness
- Useful for some raster artwork
- Does not guarantee accurate typography
- Does not automatically repair logos or missing detail
Fixes what matters.
When necessary, artwork can be cleaned, redrawn, vectorized or adjusted specifically for the physical product being produced.
- Typography can be rebuilt correctly
- Logos and line work can be corrected
- Artifacts can be removed intentionally
- Output can be prepared for the real finished size
One file, different demands
Production scale changes the standard.
The farther artwork moves from its original viewing size, the more important clean source information and correct preparation become.
Sticker or label
Small-format pieces may tolerate artwork that would not hold up when enlarged across a larger physical surface.
Sign or banner
Edges, text and textures become easier to see, and the effective resolution of the original file matters more.
Wall, vehicle or display
Large-format production exposes weak details quickly. Some files need intentional reconstruction rather than simple enlargement.
Fresh Work Factory process
We prepare artwork for what you are actually making.
We do not automatically rebuild every generated or low-resolution image. We evaluate what the real job requires first.
Review the source
We inspect the supplied file and the best available original version.
Check production size
We evaluate the artwork in context of the intended finished dimensions.
Identify concerns
Resolution, type, logos, edges, artifacts, color and important details are checked.
Recommend the right fix
Some files need nothing. Others may benefit from cleanup, vectorization or recreation.
Prepare for output
The final production artwork is optimized for the actual product and process.
Before you upload
You do not need to fix everything yourself.
Send the best version you have and tell us what you want to make. We would rather inspect the real file than have you guess about DPI, vectors or enlargement.
01
Send the original when possible
An original PNG, PDF, SVG, EPS or source export is usually more useful than a screenshot.
02
Tell us the finished size
Artwork cannot be judged properly without knowing whether it will be three inches or ten feet wide.
03
Keep logo files separate if you have them
A clean original logo can replace an inaccurate or compressed version inside another image.
04
If you are unsure, send it
Artwork review is part of professional production. We can tell you what actually needs attention.
About supplied artwork
A clear expectation, not a scary disclaimer.
Fresh Work Factory will make reasonable efforts to identify visible production concerns before manufacturing. Final output quality also depends on the characteristics of the artwork supplied to us.
AI-generated, compressed, screenshot, low-resolution or heavily enlarged files may require additional preparation to achieve the best practical result. Some concerns only become obvious when a file is inspected at its intended production size.
When substantial correction, recreation or design work is recommended, we will communicate that whenever practical before proceeding with that additional work.
Not sure whether your image is ready? Send it anyway. We can review the file and help determine what, if anything, needs preparation.
Common questions
Artwork Quality FAQ
Does all AI-generated artwork need to be redrawn?
No. Some generated artwork is perfectly usable for its intended application. We judge the actual file, finished size and production method.
Can you just make a low-resolution image higher resolution?
Sometimes. In other cases, enlargement only makes the existing limitations larger. Targeted cleanup or reconstruction can be the better solution.
Why does it look fine on my phone?
A phone displays a large image in a small physical area. Production can spread those same details across feet instead of inches, making subtle defects easier to see.
What is the best file to send?
Send the highest-quality original version available. Vector files are often ideal for logos and line art; original high-quality raster exports are better than screenshots.
Will you tell me if extra artwork work is needed?
When meaningful correction or recreation is recommended, we can explain what is needed before substantial additional artwork work is performed.
Not sure what you have?
Start an Artwork ReviewSend the artwork. We will look at the real file.
You do not need to understand resolution, vectors or production scaling before contacting us. Tell us what you want to make and send the best file you have.